IFST members: log in via My IFST, to view the webinar recording, below.
Organised by IFST Food Innovation (Product & Packaging) Group
We go behind the scenes of trend spotting. We look at the rigour and process by which trends, whether these are food or lifestyle trends, are identified, validated and communicated. You will learn about current trends relevant to the food industry, how trends are identified, the tools that are available and the process used to identify trends and validate them.
Speakers: Charles Banks: Director and Co-founder, thefoodpeople
Richard Maryniak: Founder, Black Swan Data and Citizen Good
Keywords:
Subject Interest Area:
How to spot trends and influence people